Today’s Money Making Tip comes from Guest Blogger – Justin Goff
There are really two paths when it comes to making big money with Facebook Ads…
1. Target by demographics (ex. Men ages 40-64 in the U.S.)
2. Target by “Likes & Interests” (ex. targeting men & Women who like the website NaturalNews.com)
Targeting “Likes And Interests”
If you are strapped for cash, you can start with the “Likes and Interests” instead of demographics.
Here is a “Likes and Interests” campaign that I am running right now that is profitable. Feel free to use this campaign and give it a try…
Target market: People who like the websites “NaturalNews.com” and “Mark’s Daily Apple” – also must be 18+, and live in the U.S., Canada, Australia or the UK.
This market is very into “natural” type foods & products, so the ad that I am running above works pretty well, and usually gets a .15 CTR or better.
Now this campaign I actually target to our alternate landing page which has a headline that fits this ad really well. The link for this alternate landing page is below (feel free to use this page for any of your campaigns)
If you want to try this campaign, grab some images from IStockPhoto and test them out – I would test out images of whole wheat bread, potatoes, cereal and corn. Those images fit well with the ad, landing page and the sales video.
I’m gonna give you a big chunk of the “secret sauce” to making money on Facebook with The 31 Day Fat Loss Cure.
If you have a decent budget, and want to make big money with Facebook Ads, then demographic targeting is where you need to be.
I usually average a profit of $500+ per day just from Facebook Ads with The 31 Day Fat Loss Cure
Here are some of the best demographics that are working on Facebook for us.
Countries: USA, Canada, Australia, UK
Ages: 40+ (it helps if they have a college degree, you’ll get better conversions)
Now those are the broad targets, for your ads you should break them down into smaller categories such as…
-> Men, ages 40-45, who live in the U.S. and have a college degree
-> Men, ages 46-50, who live in the U.S. and have a college degree
From here you really need to focus on your ads and getting a good Click Through Rate (CTR). You can see a sample of some of the ads that I am running on this page… (NOTE: Do not just copy these ads, as it will kill the CTR for both of us. You can use them to model and create your own ad from it)
You can also test out some provocative images – Ive found that provocative and eye catching images do the best. As long as they “somewhat” relate to the ad, they will be very profitable and have a good CTR (.2+ or more)